"Most smart people ignore most advertising because most advertising ignores smart people."

—Bill Bernbach, the legendary 'B' in DDB.

Erica GlasierI’m a marketer, non-profit social media manager, blogger, and tweeter. I’m also an illustrator, artist, and interactive designer at Tactica Interactive. I’m blogging here to talk about how social media and the participatory web are changing culture and society. I also ponder new media marketing and give tips for implementing social media strategies.

Twitter | Google+ | Facebook | Email | Editorial illustrations on Flickr | YouTube

I grew up in the 80s and 90s making mixtapes, photocopying zines, writing paper emails by hand, and watching broadcast television at the time it aired, including commercials. I think it’s pretty neat that we have the internet nowadays.

https://plus.google.com/u/0/108012483614838733431/posts

People I’ve worked with

Illustrated ideas

My illustrations have been published by these good folks.

Social media strategy, coaching & production

I've worked with these awesome people to produce social media.

Chats & chatty presentations

Blogging Roundtables Panelist for Red River Community College
Google+: Facebook killer? Livechat panelist with Winnipeg Free Press
Blogging for Journalists Presentation for CBC Radio
Using Facebook & Twitter in the Workplace Workshop for CBC Manitoba
Twitter for JournalistsPresentation for CBC Manitoba
Voir QR: the History, Use & Abuse of QR Codes Talk for New Media Manitoba / Arts & Culture Industries Association of Manitoba
Social Media for Journalists Presentation for CBC Manitoba
Being a Digital Artist Presentation for Girls in Gaming