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Can you believe “wrong-piping” wasn’t in Urban Dictionary?

Posted: December 16th, 2011 | Author: | Filed under: Social Media Platforms | Tags: , , | 3 Comments »

It totally wasn’t! I wanted to link to it at the end of this article, just in case you’re not a paranoid social media professional, and it wasn’t there!

So I submitted it. It’s not quite writing a Wikipedia entry, but I’m feeling pretty smart. Here’s my defintion:

Wrong-piping: Accidentally using the wrong social media account to utter personal, offensive, or otherwise noticeably off-brand statements.

The wrong pipe may be used either by software glitch or user error (forgetting to switch accounts); the former holds slightly more water with an angry employer.

And my example:

After wrong-piping about her boozy weekend shenanigans one time too many, Heather was fired from her corporate social media job. 

I named my fictional wrong-piper “Heather” for Heather “Dooce” Armstrong—not technically a wrong-piper, but in her honour as the generally-acknowledged first person to get fired in spectacular fashion for personal social media.


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