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State of social sharing Summer 2011: people are still on Twitter. Solidly.

Posted: July 28th, 2011 | Author: | Filed under: Social Media Platforms, Sociology of Social Networks | Tags: , , , , , | Comments Off

Mashable Social Sharing Summer 2011With the social media shakeup of recent weeks (G+ is great! LinkedIn is stupid! Klout is for a$$holes!) it’s time we all regroup, take a deep breath, and look at the data.

Mashable’s leaked iPhone 5 pics—sure to be a supertopic among techy, trendy, early-adopting social media peeps, our test audience—have garnered many a share since they came out 1 hour ago. And where are the socialites sharing said hardware porn?

On Twitter, friends. By a dramatic margin—a full 3/4 of shares. Despite Mashable’s sharing bias of highlighting G+.

Here’s that info restated as a hippocampus-friendly pie chart. Most of the pie is blue bird flavoured, and I think this represents the network zeitgeist as to where sharing has the most perceived value/enjoyment.

Mashable Social Sharing Summer 2011

[Mashable can probably kill Google Buzz now, eh?]


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