"Most smart people ignore most advertising because most advertising ignores smart people."

—Bill Bernbach, the legendary 'B' in DDB.

Spiderman celebrates the holidays in front of my hygiene poster.

Posted: April 25th, 2011 | Author: | Filed under: Visual, Art & Design | Tags: , , | Comments Off

I spotted these friendly neighbourhood Spidermen getting cozy in the Y’s daycare, our last bastion of entertainment on an otherwise dead (get it?) holiday Sunday.

Very friendly neighbourhood Spidermen.

I know you’re clamouring for the blogular relevance—what do sexy superheroes have to do with marketing, media, art & design?

These amorous arachnids are getting it on in front of a government-issue health poster I illustrated with Velocity Branding (back in the day when they were Space Cadet).

I’m so proud to see the posters up everywhere—they’re even in the washroom at CBC—encouraging proper handwashing and cough-coverage. There’s nothing about safe public relations, unfortunately. I would have liked to draw that one.


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