Do you expect to interact with news organizations on Twitter?
Posted: March 21st, 2011 | Author: Erica | Filed under: Social Media Platforms | Tags: interaction, media, news, Twitter | 1 Comment »
The debate: do you want news orgs to use Twitter as RSS feeds & just deliver the headlines, or do you hope someone’s listening when current events get you riled up?
Prompted by a tweet to local that wondered if there was a headline-only feed (news “without all the adverts/soft news stories”), I polled my tweeps to see what they’re looking for in the tweets coming from big brand news accounts.
The unscientific result: close to a tie with the slight edge to people expecting interaction from this particular medium, citing the variety of options (RSS, apps) to get straight headlines.
